SWISS First Class passengers will have the opportunity to indulge in a special caviar tasting experience for a limited time. From February 18 to March 3, 2026, those flying from Zurich (ZRH) and Geneva (GVA) will be able to sample three distinct caviar options as part of the airline’s “Connoisseur Experience.”
Rotating Luxury: SWISS’ Unique First Class Approach
Unlike many other high-end carriers that consistently offer caviar in First Class, SWISS rotates premium offerings. This includes fondue, truffles, and now, a curated caviar selection. The airline’s approach may not be predictable, but it provides variety for frequent flyers. Lufthansa, for comparison, hasn’t significantly altered its First Class menu in years.
The Caviar Selection: A Taste of Swiss Innovation
One of the caviar options is particularly noteworthy: it’s produced by Oona Caviar in Frutigen, Switzerland, and is reportedly the only caviar made entirely without preservatives. The story behind its creation is unusual. During the construction of the Lötschberg tunnel, workers discovered naturally warm water (20°C) that was too costly to cool before releasing into the nearby river. Instead, the water was diverted to the Tropical House Frutigen, creating ideal conditions for sturgeon farming.
The sturgeons thrive in this environment, growing without antibiotics or other medications, thanks to advanced filtration systems. This unique process results in a high-quality caviar that stands out due to its purity.
Booking First Class: A Challenge
Accessing SWISS First Class is not straightforward. Redeeming miles can be difficult unless you hold high-tier Miles & More status (Senator or higher). However, passengers can explore these options:
- Fare Hunting: Look for discounted First Class fares, often available from Europe to destinations in the Middle East, India, or Asia.
- Upgrade Strategy: Book a SWISS Business Class ticket using partner points, then check for affordable upgrades at check-in. Shorter flights (Boston, Dubai, Montreal, New York) may offer reasonable upgrade prices.
Conclusion
SWISS is temporarily elevating its First Class service with a special caviar tasting. While it’s not a compelling reason to book a flight solely for the experience, it’s a luxurious perk for those already planning to travel in First Class. The airline’s innovative approach, combined with the unique story behind the Swiss-produced caviar, makes this a memorable offering for discerning passengers.
